In this episode, we take a clear look at capability statements and why they matter in government contracting. Many companies use them, but few use them well. A capability statement is often the first thing a program office or contracting officer sees from your business. It needs to be simple, sharp, and easy to understand. When it is not, you lose attention fast.
To help Kevin break this down, former Contracting Officer Shelley Hall joins the show. She has reviewed hundreds of capability statements and knows what works and what does not. In this episode, she explains what to include, what to avoid, and how to make your statement stand out in a busy market. If you want a guide that is clear, direct, and useful, this episode is a great place to start.